‘It’s dead:’ Hotel industry met with unprecedented long weekend
MEDICINE HAT, AB– Parveen Joshi stands in an empty hotel lobby, the sight virtually unheard of, on any May long weekend prior to the pandemic.
“I don’t really want to compare, this is just really, something new for all of us, it’s dead, that’s the right word.” Joshi said.
Joshi manages hotels across Alberta through his business Hospitality Doctors. In a normal year, hotels would be bustling this weekend, as it is typically the kick start to summer. Weddings, events and an onslaught of tourists would be making their way to the city with many hotels selling out or coming in close. But the past two years, that has not been the case. Occupancy rates have dipped substantially.

