CBC touts higher English-language prime-time average ratings for Winter Games
TORONTO — The CBC says its English-language prime-time coverage of the Pyeongchang Games with partners TSN and Sportsnet drew an average minute audience of more than three million viewers, up from 2.4 million for the Sochi Games in 2014.
The 17-day event in South Korea wrapped Sunday with a record 29 medals for Canada. It appears many Canadians found ways to adapt to the time difference with Pyeongchang, which is 14 hours ahead of Toronto and 17 hours ahead of Vancouver.
CBC says the most-watched moment was the free skate performance of ice dancers Tessa Virtue and Scott Moir on Feb. 19, when 5.7 million viewers were tuned in for their gold medal-winning moment.
The second-most viewed moment was the end of the Canada vs. U.S.A. women’s gold medal hockey game on Feb. 22, when 4.8 million viewers watched Team U.S.A. score the winning goal in a sudden-death shootout.