Shoppers Drug Mart issues job posting for medical marijuana brand manager
TORONTO — Shoppers Drug Mart is looking to hire a medical marijuana brand manager as it tries to position itself in the burgeoning cannabis market, even though it is not currently legal to distribute the drug through pharmacies.
A job posting on the website of Canada’s largest pharmacy says the senior brand manager role will entail leading its strategy and marketing activities to doctors and health-care providers in the cannabis space.
“The development and integration of the medical brand plan will involve the consideration of the current cannabis market; legislation, regulations and access challenges,” the posting reads.
Shoppers adds that the winning candidate will also ensure that its medical pot marketing material is compliant with Health Canada regulations.